In the rapidly changing world scenario today, India must invest heavily in the fields of Artificial Intelligence(A.I.), Big Data Analytics etc in order to catch up with the world , otherwise we will be left behind in this utmost important fast developing areas of modern technology. These words were said by Prof. B.P. Sharma, vice-chancellor-Gautam Buddh University, Greater Noida in his address in the inaugural session of the 10th International Conference on “Transformation of Business, Economy and Society in Digital Era” organized by the Faculty of Management of the Pacific University on 26th & 27th April, 2019 in the university auditorium.
Speaking as the keynote speaker in the inaugural session, Prof. Sharma reminded that China has shown vision and invested 27 billion dollars in the field of A.I. research and development. Looking at the future, India too, should invest time, energy and money in this area. Citing various examples like solar panels, electric cars etc, he demonstrated that it is our habit to import latest finished objects instead of investing in R&d and developing latest technology ourselves.
In the beginning, in her opening address, the Conference Director Prof. Mahima Birla, Dean-Faculty of Management, spoke in detail about the important aspects of today’s digital world like A.I., 3-D Printing, Big Data Analytics, Internet of Things etc. She said that Pacific University has always lived up to its responsibility towards organizing seminars and conferences on emerging topics and hence this conference has been organized to provide a vibrant platform to the research scholars and faculty teachers to deliberate upon the effects of digitalization in all aspects of human activities today.
The Chief Guest of the session Dr. N.S. Rathore, deputy director of Indian Council of Agricultural Research, New Delhi, emphasized that though it has become imperative to incorporate A.I. , Machine Learning, I.O.T. etc in all our activities, care should be taken that they are adopted according to the needs and situations prevalent in our country. We shall not follow the western models of technologies blindly. He however accepted the importance and benefits of using A.I. , Cloud Computing, Remote sensing etc even in the field of agriculture as well as other fields.
Guest of honour Dr. Parmendra Dashora, former vice-chancellor of Kota University, in his address said that India is a unique country where we make good use of a range of technologies from bullock-cart technology to space technology in various human activities. He expressed confidence that , as in space technology and the field of software, Indians will soon become leaders in the modern areas of A.I. and total digitalization. He congratulated Pacific University and especially its Faculty of Management for organizing a conference on a relevant subject and hoped that the deliberations during the conference will pave a way forward to faster research in these areas.
Organizing Secretary Dr Pallavi Mehta explained the topic of the conference. A souvenir was also released on the occasion. The Chief Co-ordinator of the conference, Dr Dipin Mathur gave the information that the Faculty of Management, PAHER University organized this two-day International Conference on 26th and 27th April 2019. The conference had Seven Technical Tracks spread over two days with expert’s key note addresses and interactive discussions. In these two days 16 parallel technical sessions were conducted. Research papers were received from more than 10 countries including Turkey, Kurdistan and Pakistan, and from more than 70 universities of India and Abroad. 800+ Delegates and 250+ Student Participants were registered for this conference and in 2 days of marathon sessions around 350 presentations were done.
The experts and the resource persons were invited who have sound knowledge in the field of Digital Transformation in Business, Economy, Society & Culture.
The Theme of the Track - I was Evolution of Agriculture & Dairy Science with Digital Innovation:
The Chairperson of the theme was Prof. S. R. Maloo sb Dean Pacific College of Agriculture; the Key Note Speaker was Prof. S. S. Burark, Professor Emiratus Department of Agriculture Economics, MPUAT, and Special Lectures in this session were of Prof. L. K. Murdia Dean CDFST, MPUAT; Dr. Latika Sharma, Associate Professor Dept of Agriculture Economics MPUAT; Dr. Arun Goyal, Associate Professor CDFST MPUAT; Dr. Nikita Wadhawan, Associate Professor CDFST MPUAT; and Dr. Siddha Maloo.
In all 57 Papers were presented in this track. The major themes discussed in this session were Information Technology in Agriculture, Big Data in Agriculture, Block Chain, Artificial Intelligence in Farming & Dairy Farming.
The Track was coordinated by Dr. Pushpkant Shakdwipee and Dr. Khushbu Agarwal.
The Theme of the Track – II was Digital Transformation in Health Science and Pharmacy:
The Chairperson of the theme was Prof. A. P. Gupta sb; the Co-Chair was Dr. Mohit Pal Singh Sir, Vice Principal Pacific Dental College and Key Note Speaker Dr. Udichi Kataria, Associate Professor College of Pharmacy Geetanjali, Special Lecture in this session was of Dr. Mridula Tak, Associate Professor Pacific Dental College.
In all 30 Papers were presented in this track. The major themes discussed in this session were Digital Health Medication Management, Pharmacy Services and Public Health Initiatives, 3-D Bio-Printing Process, Health Apps etc.
The Track was coordinated by Dr. Shankar Choudhary & Dr. Ashish Adholiya
The Theme of the Track – III was Digital Transformation in Business, Economy and Management
The Theme of the Track – IV was Entrepreneurship and Digitalization
As both the track were related to business management both of them were run in parallel.
The Chairperson of the theme was Prof. P.K.Sharma, Director Faculty of Management VMOU Kota, Co-Chair was Prof. Navneet Agarwal CTAE, and Key Note Speaker was Prof. K. K. Dave, Director Academics PAHER University and Mr. Kaustubh Bhattacharya from UCCI, Special Lecture in this session was of Dr. Kamini Shah Associate Professor Vallabh Vidhya Nagar.
In all 105 Papers were presented in this track. The major themes discussed in this session were Digital Marketing Strategies, Digital Product Innovation, Digital Business Model, Digital Banking, Digital HR, Innovation and Start-ups, Role of Digital Education in Fostering Entrepreneurship etc.
The Track was coordinated by Dr. Shivhoam Singh & Dr. Shikha Bhargav
The Theme of the Track – V was Future Digital Technologies & Engineering
The Chairperson of the theme was Prof. L. K. Murdia Dean CDFST, MPUAT; Special Lecture in this session was of Mr. Annanya M. Mehta Research Associate Symbiosis
In all 22 Papers were presented in this track. The major themes discussed in this session were Nano Technology, Internet of Things, Robotics, Artificial Intelligence, Automation, Virtual Reality, Bio-informatics.
The Track was coordinated by Dr. Shankar Choudhary & Dr. Khushbo Agarwal
The Theme of the Track – VI was Social & Cultural Trends in Digital Era
The Theme of the Track – VII was Digitalisation & Psychology
As both the track were related to Society & Culture both of them were run in parallel.
The Chairperson of the theme was Prof P. K. Dashora Vice-Chancellor Kota University Special Lectures in this session were Dr. Gayatri Tiwari Professor MPUAT, Prof Bhavna Detha Dean Pacific College of Social Science & Humanities
In all __45__ Papers were presented in this track. The major themes discussed in this session were Digital Sociology, Social Cultural Trends in Digital Age Diversity of Culture in Digital Age, Human Behaviour in Digital Age, Life Skill & Well Being, Digitalisation & Mental Health
The Track was coordinated by Dr. Nidhi Nalwaya & Dr. Kulwinder Kaur.
A Poster Presentation was also held in which 250 posters were displayed by the participants. Best papers and Best Poster were selected from each track on the criteria of content, research methodology, and presentations skills. All the selected papers of the conference will now be published in the journals of the university and an ISBN Book.
Professor Mahima Birla
Dean-Faculty of Management