Viacom18 :Mohandas Karamchand Gandhi’s with cine-play ‘Yugpurush’

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Published on : 13 Nov, 19 07:11

Viacom18 :Mohandas Karamchand Gandhi’s with cine-play ‘Yugpurush’

National, The year 2019 marks the 150thbirth anniversary of the revolutionaryleader Mahatma Gandhiji.Celebrating Gandhi’s timeless principles of truth, nonviolence, simplicity and self-reliance, Viacom18 is bringing the award-winning play ‘Yugpurush’onSunday,10thNovember at9AMonCOLORS,COLORSMarathi,COLORS Gujarati, COLORS Bangla, COLORS Tamil, COLORS Super, COLORS Odia, COLORS Infinity and MTV. The show will also be available on VOOT for the entire day of 10th November. In orderto reverberate the values that Gandhiji imbibed fromShrimad Rajchandraji – thegreat Indian saint, poet, philosopher and spiritual luminary,Shrimad Rajchandra Mission Dharampur has produced a magnificent biographical play, ‘YugpurushMahatma’s Mahatma’, under the guidance of its founder Pujya Gurudevshri Rakeshbhai. This play has been re-created for television in a cine-play format with original dialogues and cast for all 7 languages. Speaking about the play, Sudhanshu Vats, Group CEO & MD, Viacom18 said, “As a media & entertainment network, it is our endeavour to bring every story to its audience and every audience to its story. This is a very special story for all Indians and needs to be told to young India. Gandhiji has motivatedgenerationsofpeopleacross theworld andwith‘Yugpurush’wearebringingthestory of his journey from being a young barrister to Mahatma.” The Play is a heart-touching portrayal of theuntoldandprofoundrelationshipbetween Mahatma Gandhiji and his spiritual mentor Shrimad Rajchandraji.This theatrical tribute received an astounding response, as it was performedin312citiesacrosstheworld,completing 1062 shows in 7 languages in a short span of 1 year, running to full houses and standingovations.Theplaywonseveralprestigious awards including the Dadasaheb Phalke Excellence Award 2017 for ‘Best Drama’,the16thAnnualTransmediaScreen and Stage Awards and two distinct entries in the Limca Book of Records. ‘Yugpurush’ the play was also the first Indian event to be staged at the prestigious DolbyTheatre in Hollywood, LA where the world-famous Oscars Awards Ceremony areheld Mr. Abhay Jasani, President, Shrimad RajchandraMissionDharampur,said“Weare fortunate to partner with one of the leading entertainment networks such as Viacom18, that defines entertainment by touching the lives of people through its programmes. The National premier of ‘Yugpurush’ is one such initiative by Viacom18 that will truly impacttheviewers positively.” Thisnationwidetelecast,ontheauspicious occasion of the 152nd birth anniversary of ShrimadRajchandraji,willtakeplaceon10th November, 2019 at 9 AM (IST) on across theViacom18network including–COLORS, COLORS Gujarati, COLORS Marathi, COLORS Ba n g l a , COLORSSu p e r, COLORSTamil,COLORS Odia, COLORS Infinity, MTV as well as VOOT. ‘YugpurushMahatma’s Mahatma’ has been specially curated to suit the digital space, making it a visual treat for all ages and cultures.



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