Launch of Wonder Home Finance

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24 Aug, 18 11:11
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Udaipur: RK Group, one ofcountry’sleading diversified businesshouses, having headquarters in Kishangarh,Ajmer, Rajasthan, announced the Launch of Wonder Home Finance Limited,WHFL, under a license received from the National Housing Bank. This will empower RK Group to foray into the retail housing finance business in the country. WHFL, can now offer financial assistance to segments including home loans, construction of homes, repair and renovation of home and MSME business loans.
Asa part of the 1st Phase of roll-out, WHFL will focus on its lending business across the length and breadth of Rajasthan. Currently it has 9 branches (Jaipur-4, Udaipur, Bikaner, Jodhpur, Chittorgarh & Rajsamand) and is in the process of opening up another 20 branches with in a span of one month across the state, where it can lend financial assistance to people.
In order to take its financial services business to the highest level, WHFL will target to leverage the pedigree and network built by the RK Group over these years. Therefore, getting in to the Home Finance Business would become a natural transition for the group as it has been in the marble business through ‘R.K Marbles Pvt. Ltd.’ and the cement business through ‘ Wonder Cement Ltd.’
While announcing the launch of Wonder Home Finance Ltd at a press conference in Jaipur,Shri. Ashok Patni, Chairman of the RK Group said,“With the launch of WHFL, we are confident that we will be able to deliver a unified financial services to the people of this country. Our people centric business model and service oriented delivery mechanism will help to create an exceptional experience amongst our target audience. It will further enhance the groups philosophy of perfection and reaching to masses. Also envisaged by our Government’svisionof‘Housing for all by 2022’, it is a step towards delivering last mile financial services to the people of this country.We are confident of this business proposition which is a unique one in the industry today and it will surely help us to drive the group’s growth to the next level.”
Raunak Singh Mohnot, Co-founder, CFO, Head of Marketing and Strategy ofWHFLsaid“Company is confident of building a powerful brand ‘Wonder Home Finance’, which would become a synonym to housing finance segment in the near future. Company’s customer centric approach, self-sourcing model instead of dependence on DSAs, digital-sales & customer applications, faster turn around time, doorstep service, minimum documentation, best in class after sales & support services and no hidden charges, which would altogether provide a unique customer experience.”
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